Privacy Policy

1. Introduction

Edn Utilidades Domésticas Importação e Exportação LTDA ("we", "our", or "us"), registered under CNPJ 20.758.851/0045-26, with its store in Residencial Luzia Monteiro, Trindade - GO, 75385-000, is committed to protecting your privacy and personal data.

This Privacy Policy describes how we collect, use, store, and share your personal information in compliance with Brazil's General Data Protection Law (Lei Geral de Proteção de Dados — LGPD, Law No. 13.709/2018) and other applicable regulations.

2. Data We Collect

Identification data: full name, CPF/CNPJ
Contact data: email address, phone number, physical address
Purchase data: items purchased, transaction amounts, dates, and product categories
Wholesale/bulk order data: company information, order volumes, delivery preferences, and payment terms for business clients
Loyalty program data: enrollment information, purchase history, and reward balances (when applicable)
Exchange and return data: returned items, exchange records, and refund details
Payment data: billing information processed through secure payment terminals
Fiscal data: information required for NFC-e and tax compliance
Navigation data: IP address, browser type, cookies, access logs

3. How We Use Your Data

Processing in-store purchases and managing inventory
Managing wholesale and bulk orders for business clients
Processing product exchanges and returns under consumer protection law
Administering loyalty programs and promotional campaigns (with consent)
Sending promotional offers, new product arrivals, and seasonal sale notifications (with consent)
Processing payments and issuing fiscal receipts (NFC-e)
Complying with INMETRO product safety standards for imported goods, Receita Federal import regulations, and consumer protection obligations under the Código de Defesa do Consumidor

4. Legal Basis for Processing

Performance of a contract or preliminary procedures related to a contract
Consent provided by the data subject
Compliance with legal or regulatory obligations
Legitimate interests of the controller, provided fundamental rights are preserved

Purchase history and product preferences collected through loyalty programs are used exclusively to improve your shopping experience and provide relevant promotional offers. This data is never sold to third-party marketers. Wholesale client business data, order volumes, and pricing terms are treated as confidential and are never disclosed to competing retailers or unauthorized parties.

5. Data Sharing

INMETRO and ANVISA for imported product compliance and safety certifications when required
Receita Federal for import documentation and tax compliance
Payment processors for secure transaction handling
Tax authorities as required by fiscal regulations
Government authorities when required by law

We do not sell, rent, or trade your personal data to third parties for marketing purposes. All data sharing is conducted in compliance with the LGPD.

6. Data Retention

Personal data will be retained only for as long as necessary to fulfill the purposes described in this policy, or as required by applicable law. Purchase records are retained for the applicable consumer protection statutory period to support exchange, return, and warranty rights. Wholesale client records are retained for the duration of the business relationship plus applicable statutory periods. Loyalty program data is retained while the customer maintains an active account. Transaction and fiscal data are retained as required by tax regulations. Upon expiration, data will be securely deleted or anonymized.

7. Your Rights

Under the LGPD, you have the following rights:

Confirmation of the existence of data processing
Access to your personal data
Correction of incomplete, inaccurate, or outdated data
Anonymization, blocking, or deletion of unnecessary or excessive data
Portability of data to another service provider
Deletion of data processed with your consent
Information about entities with which your data has been shared
Information about the possibility of denying consent and its consequences
Revocation of consent

To exercise any of these rights, please contact us using the information in Section 10.

8. Cookies

Our website may use cookies and similar technologies to enhance your browsing experience. You may configure your browser to refuse cookies; however, some features may not function properly without them.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. Payment processing is handled through PCI-compliant terminals. Despite our efforts, no method of electronic transmission or storage is completely secure.

10. Contact Information

EDN
Edn Utilidades Domésticas Importação e Exportação LTDA
CNPJ: 20.758.851/0045-26
Residencial Luzia Monteiro
Trindade - GO, 75385-000
Brazil

11. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Any changes will be posted on this page with a revised "Last updated" date.